The problem
The average B2B company responds to inbound leads in 47 hours. The companies winning deals respond in under 5 minutes. You probably fall somewhere in between — which means you're losing deals you already paid to generate.
What Emma does
The moment a lead makes contact — a form fill, a chat open, a direct email — Emma responds. She opens a natural conversation, asks the right qualifying questions, and moves toward a meeting booking. When the meeting is confirmed, your rep gets a brief: who's coming, what they said, what they're looking for.
What this means for your funnel
Every dollar you spend on ads, SEO, and content stops leaking at the bottom. The lead fills the form. Emma responds. The meeting is booked. Your marketing attribution is clean. Your pipeline is fuller.
Contact-to-meeting rate for teams using Emma: typically 2–3x their previous rate. Not because the leads got better. Because the response got faster.
- ✓Instant response to website chat, forms, and email enquiries
- ✓Natural qualification conversation — company, use case, budget signal
- ✓Direct calendar booking — checks rep availability, sends invite
- ✓Territory and vertical-based routing
- ✓Off-hours and overflow coverage — no leads go cold
- ✓Rep briefing before every booked call
- ✓Full CRM logging per interaction
What this looks like in practice
We were running ads and getting leads but our sales team wasn't fast enough to follow up. Emma now handles every inbound response. Our contact-to-meeting rate went from 12% to 34%.
Typical scenario · 22-person B2B Services team